Georgia Employer ASSOCIATE MARKETING MANAGER in Norcross, Georgia
Requisition Number 18-0051 Post Date 4/11/2018 Title Associate Marketing Manager City Norcross State GA Description Do you like to work with people who care? Associate Marketing Manager Norcross, Georgia Mlnlycke, a world-leading medical solutions company, is looking for a driven and passionate Associate Marketing Manager (AMM) to play a vital role on our Wound Care Marketing Team. As an AMM, you are key to implementing plans to increase market share, profitability and expansion into new market segments. With using appropriate launch process, you assist in the development of business cases, launch plans and launch assessments, and you work with the training department to develop and implement sales force training programs. You also work with agencies to develop marketing materials and web-based multi-media applications. You collect, analyze and evaluate a variety of marketing data in order to determine effectiveness of marketing strategies, and assist in implementing marketing and selling strategies for new and existing business products by analyzing volume and gross profit projections, target market, and market trends. Your role Assist in development of business cases and launch plans, implementing new launches to the sales force, and assessment of results Create presentations and marketing promotions for the field sales force Develop web-based media for sales support, then manage and own implementation and ongoing usage Collect feedback and data from internal and external market research, analyze results of marketing programs, and prepare reports for senior management Implement the digital marketing plan to support business growth Support the intensive marketing support required for a best-in-class Group Purchasing Organization (GPO) renewal process, resulting in the successful contract renewal Lead all direct mail initiatives, resulting in lead and sales generation campaigns Take ownership for projects, having the ability to work autonomously with vendors to create promotional material, sales material, and product displays Ensure deliverables reflect the brand image and meet Mlnlycke standards for quality and cost effectiveness, and are completed in accordance with established project deadlines Coordinate and monitor preparation and implementation of advertising, promotion, and public relations campaigns and activities by the company's Advertising and PR agency Ensure work performed is completed accurately and in accordance with established deadlines Work within global and local brand approval process to ensure all marketing and communication materials are signed off by clinical, legal and regulatory Review marketing trends and developments through reading of literature, publications, and research data Collect information pertaining to prices, packaging, and presentation ofcompeting product lines Keep management informed of relevant developments and disseminates related materials Assist with organization of trade conferences and sales meetings Requirements Education and experience Bachelor's degree in marketing, business, or life sciences Knowledge of principles, theories, and concepts of marketing, including product management, marketing analysis and owning project assignments and campaigns conducted by outside agencies Prefer two years related experience, preferably working in medical marketing High level of computer literac... For full info follow application link. It is the policy of Molnlycke Health Care, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws.